Data quality is a top priority for financial firms and it has only grown in importance because of regulation and the need for better operational efficiency. Data quality is hard to measure in the ...

Data quality testing platform Soda Data NV today announced the launch of SodaGPT, a data management platform that uses generative artificial intelligence to help users define data quality expectations ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Jason Downie, senior vice president and ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Data quality in the modern economy, where data-driving action is critical to business ...

On Tuesday, the 20th of March, at Advertising Week Europe, Lotame will be hosting a panel discussion on the topic of data quality. The panel, titled, 'The elephant in the room: why data quality should ...

Companies traditionally place data management tasks with the Information Technology department. After all, IT "owns" the systems that accumulate, transfer and store information. Any activity related ...

An industry narrative is emerging that has the potential to exacerbate the structural flaws in digital advertising rather than usher us into a new paradigm. Some of our industry’s sharpest minds are ...

Marketers suffer from a variety of negative consequences stemming from poor-quality data that collectively drains marketing resources and limits effectiveness. Wasted media spend is the most ...