Alexa on Instagram: "I had a glow up, and now Echo did, too. 📈 Introducing the next generation of Echo devices, designed for Alexa+. #AlexaPlus #AlexaHome"

Advertising Archive on Instagram: "This Amazon ad imagines Alexa with the power to read a couple’s minds—walking the line between comedy and controversy while playfully exploring relationship dynamics. While Amazon isn’t always known as a leader in standout commercials, every so often they produce a campaign that feels truly original, holding its own against some of the biggest names in advertising. #superbowlcommercials #viral #marketing #advertising"